Free to map. Pay for sessions, not for features.
Every plan gets the full canvas, every template, the forecast, and the Setup Assistant. Paid plans add tracked volume, retention, and the tools an agency needs to show the work. Annual billing takes two months off.
Plans
Free
Map, forecast, and try tracking on one site. Free forever.
- 3 canvases
- 1 site, 2,000 tracked sessions / month
- All templates and forecasting
- Setup Assistant
- Demo workspace and free course
Map
Unlimited canvases for strategists who present, not track.
- Unlimited canvases
- Share links with password
- PDF and PNG export
- Version history
- Collaborators
Performance
Most popularReal numbers on the map, and an alert when tracking breaks.
- 50,000 sessions / month, 3 sites
- Full tracking overlay, Explorer, Goals
- Conversion webhooks and forms
- Monitor + alerts
- Tracking-health replays
Business
Ad cost, profit, and the Analyst on every canvas.
- 250,000 sessions / month, 10 sites
- Ad cost + profit overlays
- Unlimited Analyst
- People view
- Slack + API
Agency
A workspace per client, your logo on every report.
- 1M sessions / month, unlimited workspaces
- White-label share links and reports
- Client portal
- Cross-client dashboard
- Partner directory listing
Overage on paid plans: $10 per 10,000 sessions past the limit, billed monthly. Prices in USD. Checkout opens at launch; join the list and you will be first.
The Journey Foundations course, a proctored exam, and a listing in the partner directory that clients browse when they need help. One-time, no renewal fee.
Compare plans
| Feature | Free | Map | Performance | Business | Agency |
|---|---|---|---|---|---|
| Canvases | 3 | Unlimited | Unlimited | Unlimited | Unlimited |
| Sites | 1 | 1 | 3 | 10 | 100 |
| Tracked sessions / month | 2,000 | 2,000 | 50,000 | 250,000 | 1,000,000 |
| Raw data retention | 30 days | 30 days | 13 months | 13 months | 13 months |
| Share links with password | No | Included | Included | Included | Included |
| Tracking overlay on the canvas | 1 site | 1 site | Included | Included | Included |
| Explorer and Goals | No | No | Included | Included | Included |
| Monitor, alerts, tracking-health replays | No | No | Included | Included | Included |
| Ad cost and profit overlays | No | No | No | Included | Included |
| Analyst | No | No | Limited | Unlimited | Unlimited |
| White-label reports and links | No | No | No | No | Included |
| Client portal and cross-client dashboard | No | No | No | No | Included |
Questions
- What counts as a session?
- A session is one visitor's activity on a tracked site with no gap longer than 30 minutes. Pageviews, clicks, scrolls, forms, and custom events inside that window are all part of the same session and do not count separately. Bot traffic and your excluded IPs are not counted.
- What happens when I go over the limit?
- Tracking keeps running. Sessions past your plan limit are billed at $10 per 10,000 at the end of the month, and you get an email at 80 percent and 100 percent so nothing is a surprise. On Free, tracking pauses at the limit and resumes on the first of the month.
- Can I switch plans?
- Yes, at any time. Upgrades take effect immediately and are prorated. Downgrades take effect at the end of the current billing period, and you keep your canvases either way.
- Do you offer an agency trial?
- The Free plan is the trial: it includes the Setup Assistant, all templates, and tracking on one site, with no time limit. If you want to evaluate white-label links and the client portal with a real client, email us and we will open Agency for 14 days.
- Do my Funnelytics-style events keep working?
- Yes. The tracking script accepts window.funnelytics.events.trigger(...) calls and __commerce_action__ purchase payloads unchanged, so a switch is a script swap. See the switching guide for the details.
- Is there a free plan forever?
- Yes. Free is not a trial and does not expire. Three canvases, one site, 2,000 sessions a month, 30 days of raw data, every template, and the Setup Assistant. We can afford it because sessions are cheap to store and the people who outgrow it are the people who pay.
Running an agency?
A workspace per client, your logo on every share link, and a portal your clients can open without you.